Friday, 25 April 2014

Mazda Hazumi – KODO goes compact

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One look at Mazda's new generation models, the Mazda CX-5, Mazda 6, and Mazda 3, confirms that the KODO design is defined by a dynamic, living expression of motion. The Hazumi is yet another example of KODO's vast potential and how well it adapts to different vehicles of different sizes. The concept's name is a good fit both for the look of the car and its target market. Hazumi is a Japanese word meaning to "bound" or "spring up" and was chosen to convey an image of a small but vigorous animal, bursting with energy. 
 
Mazda Hazumi Concept
The headlamps and grille are positioned low to the ground as possible, giving the front face a sharp look. The LED guiding rings add depth and solidity to the headlamps. Another KODO trademark, the aluminium signature wing, underscores the grille before cutting through the headlamps, imparting a deeply sculptured facial expression. With its short overhangs and pillars the Hazumi displays the athletic silhouette of a sports car when viewed from the side. 
 
Profile
The aluminium wheels feature a dynamic design. The contrast between the radiant sheen produced by the aluminium milling process and the dark metallic paint give the wheels a taut, three-dimensional feel. A long line starts from the bonnet, crests over the front wheel and runs all the way to the rear, while an overlapping line peaks over the rear wheel. The firmly planted rear wheels support the high hipline and the steeply inclined back window. The distinctive oblong rear combination lamps echo the look of the headlamps. 
 
Headlamp
The Mazda Hazumi also marks the world premiere of the SKYACTIV-D 1.5. This compact and lightweight clean diesel engine is designed for ultra-efficient internal combustion just like the bigger SKYACTIV-D 2.2. The engine offers dynamic performance and great efficiency. This model also features i-ACTIVSENSE advanced safety technologies based on Mazda Proactive Safety. This is Mazda's safety philosophy aiming to maximise the range of conditions in which the driver can drive safely and minimise the risks that lead to accidents.
 
Taillight
Speed is at the essence of the interior shapes, which spread out from above the instrument cluster to the door trim and centre console. The instrument cluster is designed around the driver's centre axis. It features a single, centrally-positioned gauge with displays on either side. The passenger space begins immediately with an instrument panel shaped like the wing of an airplane, creating a comfortable feeling of openness.
Interior
The centre console is suspended like a bridge, enhancing the feeling of space and creating more room in the foot wells. The interior is designed with black leather as the base and white leather used in certain places such as the instrument panel. This modern colour-coordination, which is both bold and charming, makes the interior look youthful and refined at the same time.
 
Rear design
Destiny
The Mazda Hazumi Concept is a sneak preview at the next generation Mazda 2, also known by many as the Demio. The production version of the Hazumi Concept is already undergoing tests before its maiden debut.

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